Key Person
Brand
Caspian
Campaign
Year
2022
Key Person Campaign
Key person insurance is a policy that businesses pay for to protect themselves financially following the loss of a key employee. The company receives a payout that can be used to replace lost income, repay debts, or cover the expenses involved in hiring a replacement. It ensures stability and continuity for the business in case of a significant loss.
This video was to highlight the advantages and rationale behind getting this cover. The aim was to make a typically mundane topic more accessible and interesting to watch.
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